Lithium Americas is an international mining company focused on lithium production in the United States and Argentina.

Client:
Lithium Americas

Scope:
Identity
Digital Design

Completed at:
Blender Media

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Clear, confident energy.

The Lithium Americas identity draws inspiration from the geography of the “Lithium Triangle” –  an area where Chile, Argentina and Bolivia meet at which over half the worlds supply of lithium is mined. The landscape is comprised of white salt flats that stretch for miles. The resulting wordmark and brand aesthetics are simple and versatile, allowing photography of the pictureesque landscapes at which the company's operations are based to take front and center.  The additional brand collateral communicates a clear, confident energy, utilizing generous spacing paired with modern minimal typography and photography to give the impression of confidence and scale.

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Business Cards

Presentation

animation

Andrew Jeglum
Graphic Designer

LOCATION
Vancouver, British Columbia
Canada

©2022